
In the 5th International Poultry and Pig Farming Show, taking place from August 27th to 29th, the company offers talks featuring company executives and guest speakers, and promotes interactions with a virtual reality touch-screen system.
BRF, a global leader in poultry exports and Brazil’s largest producer of pork and chicken, participates in the 5th International Poultry and Pig Farming Show — SIAVS 2019. The largest event of this industry in Brazil will be held on August 27th thru 29th, at Anhembi Parque, in São Paulo.
Discussing Image and Competitiveness: the path to industry strengthening, SIAVS will present the latest production chain creations for an audience that includes buyers, technicians, researchers, consultants, students, political and industry leaders.
“BRF’s participation in SIAVS is a great opportunity for the company’s institutional strengthening among leading industry players, restating our commitment to safety, quality and integrity,” says BRF CEO Lorival Luz.
BRF’s booth will be interactive and technological, representing the new agribusiness prepared for multiple markets. The venue will be home to BRF Talks, an exclusive area that will stage talks with guests and BRF specialists on the latest relevant topics concerning the industry.
Visitors will set off on a 360° tour of the production process through virtual reality glasses, and browse a touch-screen map that will show key points of operation around the world. A dynamic showcase will feature the mockup of a range of globally marketed products, with specifics about each region.
Conference
On the three days, there will be specific conferences to discuss relevant topics about the industry. BRF CEO Lorival Luz is part of the official program of the event in the panel “Animal protein production and export trends” taking place on August 28th.
Check out the panels featuring BRF
BRF Talks — exclusive talks in BRF booth:
Date | Time | Theme | Speaker |
27/08 | 2.30 p.m. – 3 p.m. | The protein industry vis-à-vis new consumer demands | Raphael Leibel, BRF Innovation manager |
27/08 | 4.30 p.m. – 5 p.m. | The importance of biosecurity for foot safety | Marcos Dai Pra, BRF technical consultant on animal health |
28/08 | 2.30 p.m. – 3 p.m. | Opportunities for Brazil on the animal protein industry and future perspectives | Tulio Cariello, Analysis and Research coordinator, China-Brazil Business Council |
28/08 | 4.30 p.m. – 5 p.m. | Genetic safety as quality assurance and transparency | Fábio Stumpf, General Director of Agriculture, BRF |
29/08 | 2.30 p.m. – 3 p.m. | Prospects on the Mercosur and European Union agreement — opportunities for Brazil to export animal protein | Luiz Carlos Tavares, Executive Manager of Institutional Relations at BRF |
29/08 | 4.30 p.m. – 5 p.m. | Sustainability and animal welfare practices as competitive advantages | Josiane Busatta, animal welfare specialist at BRF |
SIAVS Conference:
Date | Time | Place | Theme | Speaker |
27/08 | 10 a.m. – 11 a.m. | SIAVS — Room 1 and 2 | Chicken Producer Project — Sanitary Management of Broiler Farms with emphasis on salmonella control | Marcos Dai Pra, technical consultant on animal health at BRF |
28/08 | 11.30 a.m. — 1 p.m. | SIAVS – Palácio de Convenções Celso Furtado | Business Panel — Animal protein production and export trends | Lorival Luz, BRF CEO |
28/08 |
| Room 4 | Panel 2: Sustainability in the context of market instruments — Overview — Janile Piccoli — BRF, São Paulo/SP | Janile Piccoli, Sustainability specialist at BRF |
28/08 | 10 a.m. — 11 a.m. | Palácio de Convenções Celso Furtado | Chicken Producer Project — Sanitary Management of Broiler Farms with emphasis on salmonella control | Marcos Dai Pra, technical consultant on animal health at BRF |
SERVICE
BRF at the 5th International Poultry and Pig Farming Show — SIAVS
Anhembi / SP | Av. Olavo Fontoura, 1209
Dates: August 27th, 28th and 29th
Show hours: 27 and 28/8: from 11 a.m. to 7 p.m. | 29/8: from 11 a.m. to 5 p.m.
BRF Booth: 67
About BRF
BRF is one of the largest food companies in the world, with more than 30 brands in its portfolio, including Sadia, Perdigão, Qualy, Paty, Dánica, Bocatti and Vienissima. Its products are marketed in more than 150 countries, on five continents. More than 90,000 employees work in the company, which maintains more than 50 factories in eight countries (Argentina, Brazil, United Arab Emirates, Netherlands, Malaysia, UK, Thailand and Turkey).